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Many owners open with the same question: "I want a website — how much?" There is no honest answer until three things are clear: who the site is for, what you want visitors to do, and who will look after it afterwards. Different answers mean a different build and a different price. Decide these three first and you will save yourself a lot of rework.
A website is not made for you — it is made for your customers. Describe your typical customer plainly: who they are, what they do, when they would search for you, and the first thing they want to confirm when the page loads.
An export factory's buyers are overseas purchasing managers: they look for product specs, minimum order quantities and lead times, and only send an enquiry once you look like a serious supplier. A neighbourhood restaurant's customers look for the address, opening hours and menu prices. Both are "corporate websites", but because the reader differs, what belongs on the homepage — and which sentence goes first — is completely different.
Skip this step and a site easily turns into "company profile plus product list": everything is said, and the one thing the customer came for is nowhere to be found.
Every page needs one primary action: call you, add you on WeChat, submit an enquiry form, or order right there. Pick one — do not ask for all four. When the action is undecided, pages end up with a button here and a QR code there, visitors cannot tell what to do next, and they simply leave.
Once the action is set, most design questions answer themselves: contact options stay within easy reach; the enquiry form asks only for what you genuinely need, not fifteen fields; on an export site, the WhatsApp entry is always one tap away. Our rule of thumb: action first, page order second, looks last.
A website is not a one-off project. Products change, prices move, new work comes in, contact details change — the content that was accurate on launch day starts going stale within about six months. So decide before you build: who supplies fresh material afterwards, how often the site gets updated, and whether that happens in-house or is handed to someone else.
If nobody on your team has the time, do not force it: hand updates and upkeep to a hosting-and-care plan. You send over the new products and prices; someone lays them out and puts them live. The real risk is not paying for care — it is a website nobody touches, slowly turning into an out-of-date online business card.
With these three decisions made, talking about page counts, style and price becomes straightforward — the quote is accurate, and the finished site actually brings in customers.
Run these three decisions against your own situation with us, then decide whether and how to build. Scoping is free.
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